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The pandemic fundamentally altered the nature of modern work environments. The reality of a fully-quarantined workforce ushered in a decade's worth of workplace innovations, enabling remote co-working at an unprecedented scale. Since this rapid acceleration came with its own unique challenges, employees at Spaceback have found that remote work provides new opportunities for workers and companies alike. Discover how adopting virtual reality headsets can benefit a fully remote team.

Election season is in full swing! With each election cycle comes an inundation of ads across the digital space (CTV, programmatic, social media, text messaging, you name it). Even though there isn’t a presidential election this year, the midterm election season is a big deal. According to CNBC, over $6.4 billion has already been spent on ads for the 2022 election cycle. That makes this the most expensive race ever as it surpasses ad spend from both the 2018 and 2020 elections. Advertisers have a ton to navigate, such as abiding by the somewhat confusing regulations for political posts on social media, staying up-to-date with the most current messaging trends, and ensuring the advertisements are converting and successful for the candidate. I recently spoke with one of our partners, Undertone, and their team based in Washington, D.C. about political advertising and specifically how their solutions have made a huge impact on the political advertising space for the midterm election cycle this year.

One of our goals at Spaceback is to get the word out about Social Display advertising to as many advertisers as possible. We’re lucky to partner with Division-D, an agency that helps us spread the word and helps their clients find success with their programmatic advertising campaigns. We sat down with a few people at Division-D who work with Social Display in-market to get their perspective on how our product works in action. Here are some takeaways.

Tumblr used to dominate among the social networks. Until it didn't. It went through a series of ownership tradeoffs, and in addition to the other social networks gaining traction and adapting to new technology, Tumblr's popularity faded. But now it's returned. Several brands have flirted with the possibilities Tumblr could offer. Manscaped has been incredibly successful in devoting a good chunk of its marketing budget into Tumblr. But is this something that can be translated with other brands in other industries?